DAY 0
01
Discover
Free 20-minute call. We map the bottleneck — calls missed, quotes ignored, leads lost in DMs. Honest assessment, no pitch.
[01/WEB] · FLORIDA SMALL BUSINESS WEBSITES
We build the website your business deserves.
Starts at $997. 5–7 day delivery. Built in Florida for Florida service businesses doing $500K to $3M a year. Real code, built to convert, shipped fast.
Free call, no obligation — we'll map exactly what we'd build and what it'd cost.
- FLORIDA-WIDE
- CITRUS COUNTY HQ
- OPERATOR-BUILT
- 48-HOUR REVISIONS
[02/STATS] · LIVE TELEMETRY
Tracked, not estimated.
Sites & systems shipped
0
NOW BOOKING NEW BUILDS
Avg delivery
0 days
Florida focus
0 %
Avg Lighthouse
0 / 100
[03/WHY]
Most websites just sit there. We build storefronts.
| Typical agency | DIY builder | Obsidian | |
|---|---|---|---|
| Build time | 6–12 weeks | Open-ended | 5–7 days |
| Code | Theme + plugins | Templated | Hand-built Astro |
| Lighthouse | 60–80 | 50–70 | 95+ |
| Local SEO | Generic copy | Limited | Per-city schema |
| Conversion | 1.5% | <1% | Built for it |
| Real cost | $5K–$15K + retainer | Low cost, limited | From $997 |
On average, home-services lead-gen pages convert at 8.5% — the highest of any industry — while most websites convert under 2% (industry benchmark). The gap isn't luck. It's whether the site was built to convert or built to exist.
You're not buying a website. You're buying revenue.
[04/PROCESS]
Four steps. No surprises.
DAY 1–2
02
Design
Mockup + copy in 48 hours. We send a Loom. You approve or send notes. We don't guess.
DAY 3–6
03
Build
Real code, on a live preview URL. You watch the site take shape. Daily progress in your inbox.
DAY 7
04
Ship
Domain pointed, monitoring on, indexed in Search Console. We hand you the keys and stay reachable.
[05/STACK] · AFTER THE SITE
Then we automate everything around it.
After the site ships, here's the order we usually wire things up — most clients pick one or two within 60 days.
AI Receptionist
24/7 phone agent. Answers in 2 rings. Books the appointment.
AI Automation
Lead routing, follow-up, CRM sync — wired into your real tools.
Brand Identity
Logo, palette, type system. Operator-grade, not templated.
Social + Content
Daily posts, captions, hashtag rotation. Done for you.
[07/STACK]
[09/OPERATOR]
Built by an Operator, Not an Agency.
My name's Josh Raimondo. I build the work — every site, every AI agent, every automation. My co-founder Jamari Quesada runs the clients and the calls. Two operators out of Citrus County, Florida. Before this I built and sold service businesses — bartending ops, mobile catering, real estate marketing. I know what a missed lead costs because I've eaten the loss.
We're a two-person shop running our own AI stack — the same one we sell. If we won't put it on our own business, it doesn't ship to yours.
Every site we build, every agent we deploy, gets monitored from a dashboard I wrote myself. You talk to the people who do the work. You get fast turnarounds. You get a team that treats your revenue like it's ours.
Book a free strategy call →
$ obsidian init --client=you
Ready to ship? Three slots, this month.
> Step 1 of 1 · schedule a 15-minute call. No pitch. No retainer.
> Book a free strategy callSTATUS: accepting clients · 3 slots open this month